The value of links from a search engine's perspective
Question: What is a link worth with regard to search engine rankings, what kind of links should I hunt for if I'm not the WSJ, and where do I have a realistic chance to get linked?
Answer (summary): Valuable links generate human traffic, trafficked sites do get a ranking boost. The article provides examples and explains why some inbound links are utterly useless.
Tags: Search Engine Optimization (SEO) Link Building Techniques
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